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JAMESON GLASSWARE

ONE LESS STRANGER

Jameson Logo Unit
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Art Direction: Milind Gavas

Copywriting: Subramanium Iyer, Siddhant Shelar

Creative Director: Sridhar Rajgopalan

After an ad film was shelved 48 hrs before D-day, this copy-led hit saved the day. Jameson was set to launch a film after three months of work but unforeseen circumstances led to a Plan B. We cracked a new idea on St. Patricks Day to champion the Jameson philosophy of 'Share Your Table'. These were a series of carousel posts over a week that all suggested people ways to make One Less Stranger. After all, strangers are just friends you've not met yet. 

PS: Want to see the shelved ad? Click here.

OVERVIEW:

CREDITS:

© Siddhant Shelar

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